Tally review
by Tally BVOnline forms and surveys
A form builder with unlimited forms and submissions free under fair use, payments, uploads, logic and the API included, and Pro at $24 a month billed yearly.
- Free plan
- Self-serve
- Flat rate
- Public prices
What you're paying for
- Worth the price (main value)
- Easy to adopt
Unlimited forms and submissions for free, with payments, uploads, logic and the API, and one flat Pro price for a whole team.
Tally’s free plan has no form or submission cap within its fair use policy and includes the features other builders keep for paid plans: conditional logic, Stripe payments with no Tally fee, file uploads, signatures, webhooks and the API. Pro, at $290 a year, removes the branding and adds custom domains, partial submissions and unlimited team members, with no per-seat price. Form data is stored in Europe on every plan, and the data processing agreement is part of the terms.
- No submission cap on the free planThe pricing page offers unlimited forms and submissions free within fair use; the fair use policy names 50,000 submissions a month, kept up for three to four months, as high volume.Evidence: Pricing page and fair use policy (2026-10-16)
- Paid features from other builders, freeThe help center says conditional logic, webhooks, the API and electronic signatures are free for all users, and that Tally adds no fee to Stripe payments.Evidence: Help center: logic, webhooks, API, signatures and payment forms (2026-10-16)
- One price for the whole teamPro allows unlimited team members in shared workspaces for $290 a year or $29 a month, with custom domains and partial submissions.Evidence: Pricing page, Tally Pro and FAQ help articles (2026-10-16)
- Best for
- Startups, creators and small teams that collect many responses and want full-featured forms for free or at one flat team price.
- Good to know
- No SOC 2 or ISO 27001 yet (both in progress), no HIPAA support and no SAML SSO.
How Tally compares
Against 3 other products we reviewed in Online forms and surveys: what you pay for with each, the five access facts, the plan limits we recorded and each review's bottom line. The note under the table says how each one was checked.
| Metric | Tally | Fillout | Jotform | Typeform |
|---|---|---|---|---|
| What you're paying for | Worth the priceUnlimited forms and submissions for free, with payments, uploads, logic and the API, and one flat Pro price for a whole team. | Worth the priceForms with 1,000 free responses a month and unlimited seats, connected to Airtable, Notion, Google Sheets and your own API from the free plan. | Worth the priceEvery standard form feature on every plan, free included, with plans priced by usage limits and a self-serve HIPAA BAA on Gold. | Easy to adoptInteractive forms and surveys with logic on every plan, backed by Typeform’s own SOC 2 Type II report and ISO 27001 certificate. |
| Overall score | 7.1Best | 7.0 | 6.5 | 5.8 |
| Free option | Free plan | Free plan | Free plan | Free plan |
| Card to start | –Not measured | –Not measured | –Not measured | –Not measured |
| Getting access | Self-serve | Self-serve | Self-serve | Self-serve |
| Starter priceCheapest paid plan | $24/mo | $15/mo | $34/mo | $28/mo |
| Pricing model | Flat rate | Tiered | Tiered | Tiered |
| Pricing page | Public prices | Public prices | Public prices | Public prices |
| Billing unit | Flat per plan; unlimited forms, submissions and team members under fair use | Flat per plan with a monthly response allowance; unlimited seats and forms | Flat per plan with limits on forms, monthly submissions, views and storage | Flat per plan with a monthly response allowance; extra response tiers bought in the account |
| Free option | Free plan: unlimited forms and submissions under fair use, Tally branding | Free plan: 1,000 responses a month, unlimited forms and seats, Fillout badge | Free Starter plan: 5 forms, 100 submissions a month, all standard features, Jotform branding | Free plan: 10 responses a month, unlimited forms, logic, Typeform branding |
| Reference scenario (1,000 responses/mo, no branding, annual) | $24.17/mo on Pro ($290 a year, shown as $24/mo), computed | $40/mo on Pro ($480 a year), computed | $34/mo on Bronze ($408 a year), computed | $56/mo on Plus, billed yearly ($672 a year, computed) |
| Month-to-month price | $29 on Pro ($29 / $89 for Pro and Business) | $49 on Pro ($19 / $49 / $89 for Starter, Pro and Business) | $39 on Bronze ($39 / $49 / $129 for Bronze, Silver and Gold) | $79 on Plus ($39 / $79 / $129 for Basic, Plus and Business) |
| At the response limit | No plan cap; sustained use over 50,000 submissions a month leads to a custom plan | Forms keep collecting; upgrade or wait for the reset, and repeated overage can lead to limits | Forms are disabled ("Form over quota") until the monthly reset or an upgrade; no extra packs | Forms switch to private until the next month, unless you buy a higher response tier or turn on auto-upgrade |
| Branding removed | Pro ($24/mo billed yearly) and up | Pro ($40/mo billed yearly) and up; Starter keeps light branding | Bronze ($34/mo billed yearly) and up | Plus ($56/mo billed yearly) and up |
| Payments and file uploads | Every plan; Stripe with no Tally fee; 10 MB per file on Free | Every plan; no Fillout fee on payments; 20 MB per file below Business | Every plan; no Jotform transaction fee | Basic and up; payments through Stripe or PayPal |
| SOC 2 / ISO 27001 | Both listed as in progress on the roadmap | SOC 2 Type 2 compliance stated; ISO 27001 not stated | SOC 2 Type II for a dedicated Enterprise environment; ISO 27001 stated for its hosts only | SOC 2 Type II report and ISO/IEC 27001:2022 certificate in the Trust Center |
| HIPAA BAA | Not offered | Not stated | Gold ($99/mo billed yearly), signed in the account at no extra cost; Enterprise | Enterprise or Growth Custom, through sales |
| EU data hosting | All form data stored in Europe, every plan | Team plan ($250/mo billed yearly) and Enterprise, switched by support | EU Safe Forms (Frankfurt), switched on in account settings | New Enterprise accounts, through sales |
| SSO | Not listed | SAML on Enterprise | SAML on Enterprise | SAML or OIDC on Enterprise |
| Response export | CSV download and the API on every plan | CSV export and REST API on every plan | CSV, Excel or PDF; REST API on every plan | CSV or XLSX on every plan, Free included; Responses API |
| Bottom line | From its public pages, Tally gives the most for free: unlimited forms and submissions with logic, payments, uploads and the API, and Pro adds a whole team for $290 a year. Its security certifications are still in progress, and HIPAA and SSO are not offered. | From its public pages, Fillout pairs a 1,000-response free plan and unlimited seats with integrations and the API on every plan. Removing branding takes Pro at $480 a year, and several pages disagree on refunds, cancellation and hosting regions. | From its public pages, Jotform puts every standard feature on every plan and prices by limits, with branding removed from $408 a year and a self-serve HIPAA BAA on Gold. Plans below Enterprise are for one user, and forms stop at a monthly limit. | From its public pages, Typeform is an interactive form builder with logic, export and the API on every plan and an audited security record in its own name. Removing branding starts on Plus at $56 a month billed yearly, and HIPAA, EU hosting and SSO go through sales. |
Evidence: Tally: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run; Fillout: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run; Jotform: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run; Typeform: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run. Prices in USD as listed, excluding tax. "–" means not recorded.
Score
- Pricing clarity
- 7.0 / 10, Good
- scenario plan priced; can be bought online; month-to-month price published; no response cap on paid plans; custom plan for sustained use above the fair use limits (50,000 submissions a month) has no published price; refund policy cites the Terms, which do not mention refunds; billing currency: by IP location on the billing page, by EU or non-EU user in the Terms
- Free plan
- 10.0 / 10, Excellent
- free plan: unlimited forms and submissions under fair use, conditional logic, file uploads
- Price for 1,000 responses
- 7.3 / 10, Good
- $24.17/mo: Pro, annual terms; $290 a year (shown as $24/mo), unlimited submissions under fair use and unlimited team members, Tally branding removed
- Form and collection features
- 10.0 / 10, Excellent
- conditional logic on the scenario plan; payments on the scenario plan; file uploads on the scenario plan; partial responses on the scenario plan; custom domain on the scenario plan
- Compliance and data residency
- 2.5 / 10, Fair
- no SOC 2 Type II stated, HIPAA BAA not listed, EU data storage on the scenario plan (all form data, every plan)
- Team, API and data export
- 6.0 / 10, Good
- SAML SSO not listed; audit log not listed; team members on the scenario plan; REST API on the scenario plan; webhooks on the scenario plan; response export
Review
Review from public pages
Written from Tally's public pages (pricing, security or privacy, and docs) as read on Oct 16, 2026. We did not sign up, and no hands-on run is published yet.
What the public pages show
We read Tally's pricing page and the prices in its page data, the fair use policy, billing, refund, Pro and Business help articles, the help center articles on logic, payments, file uploads, signatures, partial submissions, custom domains, webhooks, the API, team collaboration, two-factor authentication, GDPR and the data processing agreement, the roadmap, the terms and its blog on Oct 16, 2026; we did not sign up or call the API for this review.
The pricing page shows the annual price per month by default ($24 for Pro, $74 for Business); the help center gives the full prices: $29 a month or $290 a year for Pro, $89 or $890 for Business. Most features are free. The fair use policy explains the limits behind "unlimited": consistently over 50,000 submissions a month, or over 100 GB of uploads a month or 500 GB stored, leads to a custom plan billed quarterly on top of the subscription, at a price the pages do not give.
A few points need a question to Tally. The refund policy refers to the Terms, which do not mention refunds. The billing page sets the currency by IP location and the Terms by whether the user is in the EU. Tally's blog of Sep 22, 2026 reports an August incident at a third-party analytics tool that exposed account email addresses and hashed passwords; it says no form data was accessed.
Strengths
- Unlimited free submissions
The free plan has no form or submission cap within fair use, with logic, payments, file uploads, signatures, webhooks and the API.
vs Typeform: Fillout’s free plan allows 1,000 responses a month, Jotform’s 100 and Typeform’s 10.
- Full form features on the scenario plan
Pro includes partial submissions, custom domains, uploads of any size and drop-off analytics, so every collection feature we score is on the $290-a-year plan.
vs Typeform: Fillout keeps partial submissions and custom domains on Business ($900 a year); Typeform and Jotform keep custom domains on Enterprise.
- Unlimited team members at one price
Pro has no per-seat charge: the FAQ says there is no limit on the users you invite.
vs Typeform: Jotform’s plans below Enterprise are for one user; Typeform Plus has 3 seats.
- Data stored in Europe
The GDPR article says all form data is encrypted in transit and at rest and stored in Europe, and the DPA is accepted with the terms, with no signature needed.
vs Typeform: Typeform offers EU hosting to new Enterprise accounts only.
Things to know
- Security certifications in progress
The roadmap lists SOC 2 Type 2 and ISO 27001 as in progress, and the blog expects both by the end of 2026. HIPAA is not offered.
Workaround: The DPA, the subprocessor list and two-factor authentication are available on every plan.
- No SSO, roles or audit log
No page offers SAML SSO or an audit log, and every member of an organisation has the same rights to create, edit and delete forms.
- "Unlimited" has fair use limits
Sustained use over 50,000 submissions a month, 100 GB of uploads a month or 500 GB stored leads to a custom plan billed quarterly, with no published price.
Workaround: The fair use policy defines "consistently" as three to four months in a row.
- No trial and no refunds
The billing page says Tally does not offer free trials, and the refund policy refunds only after a prolonged technical outage.
Workaround: Most features can be used on the free plan before upgrading, and Pro is sold month to month.
Pricing reality
Tally bills a flat price per plan for the whole organisation, with no per-seat or per-response charge. For our scenario, 1,000 responses a month without Tally branding, Pro costs $290 a year, or $24.17 a month (computed; the page shows $24), before tax; month to month it is $29. That includes unlimited team members, custom domains and partial submissions. Business ($890 a year) adds data retention control and respondent email verification. Costs rise only above the fair use limits, through a custom plan priced on past usage. Nonprofits get 30% off Pro for as long as they subscribe, and education 30% off for a year.
Exit path
Every plan can download all responses as CSV, sync to Google Sheets or read them through the free API. If Pro lapses, team members lose access to shared workspaces until it is restored; the pages do not say forms or responses are deleted. Deleting the account removes forms and submissions, and backups are purged within 90 days. Plans renew automatically.
Compared with
- Pick Tally when
- You want no response cap, and partial submissions and a custom domain on a $290-a-year plan.
- Pick Fillout when
- You want a SOC 2 Type 2 statement today, form translations on Business, or SAML SSO and audit logs on Enterprise.
- Pick Tally when
- You want unlimited free responses, EU data storage and unlimited members for $290 a year.
- Pick Typeform when
- Your security review asks for SOC 2 Type II and ISO 27001 now, or you need HIPAA or SSO on Enterprise.
- Pick Tally when
- Several people edit forms, or you need more than 5 free forms and 100 free submissions a month.
- Pick Jotform when
- You need a HIPAA BAA on a plan bought online, or forms translated into several languages.
Choose it if
- You want unlimited forms and submissions for free, with logic, payments and uploads.
- Your team wants one flat price with unlimited members.
- You want form data stored in Europe on every plan.
Look elsewhere if
- Your security review requires SOC 2 Type II or ISO 27001 today.
- You need HIPAA, SAML SSO or an audit log.
Bottom line
From its public pages, Tally gives the most for free: unlimited forms and submissions with logic, payments, uploads and the API, and Pro adds a whole team for $290 a year. Its security certifications are still in progress, and HIPAA and SSO are not offered.
Plan limits at a glance
| Limit | As recorded |
|---|---|
| Billing unit | Flat per plan; unlimited forms, submissions and team members under fair use |
| Free option | Free plan: unlimited forms and submissions under fair use, Tally branding |
| Reference scenario (1,000 responses/mo, no branding, annual) | $24.17/mo on Pro ($290 a year, shown as $24/mo), computed |
| Month-to-month price | $29 on Pro ($29 / $89 for Pro and Business) |
| At the response limit | No plan cap; sustained use over 50,000 submissions a month leads to a custom plan |
| Branding removed | Pro ($24/mo billed yearly) and up |
| Payments and file uploads | Every plan; Stripe with no Tally fee; 10 MB per file on Free |
| SOC 2 / ISO 27001 | Both listed as in progress on the roadmap |
| HIPAA BAA | Not offered |
| EU data hosting | All form data stored in Europe, every plan |
| SSO | Not listed |
| Response export | CSV download and the API on every plan |
Read from the vendor's public pages on Oct 16, 2026. No hands-on run is published yet. How we check
We have not published a sign-up run for Tally yet. The access facts above were read from its sign-up and pricing pages on Oct 16, 2026.
We have not published API calls for Tally yet.
Tally lists 3 plans. The cheapest paid plan, Pro (billed yearly), costs $24/mo.
- TallyFreeFree$0Unlimited forms and submissions under fair use
- Conditional logic and calculations
- Payments, signatures and file uploads (10 MB per file)
- Webhooks, the API and integrations
- Tally branding on forms
- TallyLowest pricePro$24/mo$290 billed yearly; $29 month to month. Unlimited team members
- Remove Tally branding
- Custom domains
- Partial submissions and drop-off analytics
- Uploads of any size
- TallyBusiness$74/mo$890 billed yearly; $89 month to month
- Control over data retention
- Email verification for respondents
- 90-day version history
Prices as listed, USD, excluding tax; observed 2026-10-16.
Source: tally.so pricing page. Prices change; the observed date above is when our agent read them.