Email marketing and newsletters · Comparison
beehiiv vs Kit
2 products compared side by side: what you pay for with each one first, then the five access facts, entry prices, recorded plan limits and the bottom line of each review. The evidence note under the table says how each product was checked.
Side by side
| Metric | beehiiv | Kit |
|---|---|---|
| What you're paying for | Built-in reachA newsletter business in one place: website, ad network, paid subscriptions, referrals and recommendations, with unlimited sends on every plan. | Built-in reachA newsletter and email platform for creators: free up to 10,000 subscribers, with paid newsletters, digital products and a recommendation network built in. |
| Overall score | 6.2 | 6.8Best |
| Free option | Free plan | Free plan |
| Card to start | No card needed | –Not measured |
| Getting access | Self-serve | Self-serve |
| Starter priceCheapest paid plan | $59/mo | $39/mo |
| Pricing model | Tiered | Tiered |
| Pricing page | Public prices | Public prices |
| Billing unit | Subscriber tier; unlimited sends | Confirmed subscriber tier; emails are not counted |
| Free plan | 2,500 subscribers, unlimited sends, welcome email only | Up to 10,000 subscribers, unlimited broadcasts, no sequences or automations |
| Reference scenario (5,000 contacts, monthly) | $109/mo on Lite (up to 5,000 subscribers) | $89/mo on Creator (3,001 to 5,000 subscribers) |
| Annual billing | Up to 20% off ($95/mo for the scenario on Lite) | 10 times the monthly price a year (about 17% off) |
| Automation on the cheapest paid plan | Lite: 10 live custom automations | Creator: unlimited visual automations and sequences |
| Users on the scenario plan | 2 seats on Lite; 10 on Pro | 2 users (Admin or Editor); unlimited on Pro |
| SMS | Not offered | Listed on Creator; price not stated |
| Paid newsletters | From Lite, 0% take rate (Stripe fees apply) | Every plan; 3.5% + 30¢ per transaction |
| SOC 2 / ISO 27001 | SOC 2 Type 2 (since Jan 22, 2026); ISO 27001 not stated | Hosting providers' only (AWS, Cloudflare) |
| Data location | United States (AWS) | Not stated; transfers to the US under the DPF or SCCs |
| SSO | Enterprise only | Not listed |
| Contact export | Data exports on every plan | CSV export of subscribers |
| Bottom line | From its public pages, beehiiv is a newsletter business platform with unlimited sends and monetization from Lite, backed by a SOC 2 Type 2 report. Branding removal starts on Pro and team controls on Enterprise. | From its public pages, Kit is a creator-first platform with the largest free plan in this group and paid newsletters on every plan. Automations start on Creator, and its compliance file relies on its hosting providers. |
Evidence: beehiiv: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run; Kit: facts checked 2026-10-16 from its public sign-up and pricing pages, no completed hands-on run. Prices in USD as listed, excluding tax. "–" means not recorded.
When to pick each
In the words of each review, with the date its facts were checked.
From our beehiiv review
Checked Oct 16, 2026- Pick beehiiv when
- You want an ad network, paid subscriptions with no beehiiv fee, and a SOC 2 Type 2 report from the vendor.
- Pick Kit when
- You want a larger free plan (10,000 subscribers), SMS, and a lower price at 5,000 subscribers ($89 on Creator).
From our Kit review
Checked Oct 16, 2026- Pick Kit when
- You want a larger free plan (10,000 subscribers), SMS on Creator, and a lower price at 5,000 subscribers ($89 versus $109).
- Pick beehiiv when
- You want a SOC 2 Type 2 report from the vendor, an ad network, and no transaction fee on paid subscriptions.
Entry price
Baseline: each product's cheapest paid plan, per month. Included usage differs, so read the line under each price.
- beehiivLite$59/mo1,000 subscribers; $49/mo billed yearly; $109/mo ($95 yearly) for up to 5,000 subscribers
- 10 live automations, A/B testing, publish to segments
- Ad network, paid subscriptions (0% take rate), referral program
- Custom domains, 5 custom pages, 3 webhooks
- 2 seats, 3 publications
- KitLowest priceCreator$39/mo1,000 subscribers; $33/mo billed yearly ($390); $89/mo for 3,001 to 5,000 subscribers
- Unlimited visual automations and email sequences
- Remove Kit branding, 2 users
- SMS marketing, RSS campaigns, 100+ apps
- 24/7 email and chat support
Prices as listed on each pricing page, in USD per month, excluding tax. Observed: beehiiv 2026-10-16, Kit 2026-10-16.
Which one fits
- If you need to start today without a sales call
- KitSelf-serve sign-up; the highest score of the 2 self-serve products here (6.8/10).
- If you want to try it without entering a card
- beehiivFree plan, no card needed; scored 6.2/10.
- Lowest starter price
- Kit$39/mo for the Creator (1,000 subscribers) plan.
- Highest overall score
- Kit6.8/10 (Good). The review shows the score breakdown and the run behind it.
Picked by fixed rules from the table above, not by hand. How we score
Full reviews
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